An iteration of the personal identity posters, the next step of this process is to turn one of my previous concepts into a brand.

I chose to further explore my aspiration attributes, consequently creating two different brand identities. One - a sauce brand (can you guess the inspiration behind that?), and the other - a clothing brand.
 
Process included one-on-one desk critique, as well as full class discussions. Final results are sets of 3-piece posters, each poster with their own theme but all three must connect together.

Dimensions: 11x17”, 300 dpi

Programs:
✽ Adobe Illustrator
✽ Adobe Photoshop

Created 2022

This is part 2 of 3.




Poster Set : dopa the clothing brand



Process

✽ brainstorming concepts
✽ deciding typography
✽ putting together a color palette
✽ creating graphic elements


To see how dopa was conceptually further broken down into a niche continue to 80/90s Posters, or to go back and see how these concepts came about, go back to Identity Posters.













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08.2026